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Gadget Show is just the job

Upper Street Events, organisers of the Gadget Show Live exhibition, are toasting the success of the 2010 event, held at the NEC from 7-11 April, and already planning an even bigger show next year.

Back in February, the organisers expanded the show from 2 to 4 halls and extended its run from 3 to 5 days. Having sold out from Thursday to Sunday, the trade and press day was opened up for a public preview on the afternoon of April 7.

The exhibition welcomed over 66,000 visitors – more than double the number attending the inaugural show last year. Visitor bags for the show were supplied by The Corporate Carrier Company for Event Director, Matt Hodgins.

Commenting on the show’s success, Mr Hodgins said, “We extended the event to include a dedicated half day for the trade and a further one and a half days for the general public. We have been delighted with the response. Exhibitors are telling us that they have achieved record sales and feedback from visitors has been outstanding. Next year will bring a whole day for the trade and press and five full days of public admission with 15 Super Theatre performances. We have an option on growing the show into an additional hall and we are looking at a number of very interesting options that will add even more exciting and interactive content to the show.”

Upper Street Events ordered 43,500 flexiloop polythene bags sized 15 x 18 x 3 inches for the show, printed in 4-colour process on one side and two spot colours on the other.

Next year’s Gadget Show Live will take place from April 12-17.

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