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Archive for November, 2011

Paper wine bottle developed

Tuesday, November 15th, 2011

Packaging website has reported this week on a revolutionary wine bottle produced in the UK. Based in Suffolk, the company Green Bottle has developed what it claims is the world’s first paper wine bottle and says it is currently in talks with wine producers and supermarkets in the hope that it will be available some time next year. The environmentally friendly wine bottle is designed to save conscientious drinkers a journey to the bottle bank.

The bottle, which combines a paper outer with a thin plastic lining to keep the wine fresh, is the brainchild of inventor Martin Myerscough. It is based on GreenBottle’s paper milk bottle, launched earlier this year – of which over 100,000 have been sold so far. Each day, over 15 million plastic bottles are used in the UK, with the overwhelming majority going into landfill sites where, because they do not decompose, they remain for up to a staggering 500 years.

“The best thing about GreenBottle,” said Martin Myerscough, “is that consumers just ‘get it’. We’ve found that if you offer them the choice of a paper bottle or a plastic one they’ll choose paper every time. Choosing milk in GreenBottles enables consumers to ‘do their bit’ for the environment every day – and our sales show that ever-greater numbers of consumers are doing this. We’re hopeful,” he added, “that the success we’ve had with GreenBottle in milk can be repeated with wine. It would mean an end to those morning-after trips to the bottle bank. All you would need to do is rip out the plastic lining and put the paper outer-casing in the bin or on the compost heap.”

So for the ultimate in green gifts, promotional merchandise buyers could consider purchasing a paper bottle – once launched – and placing it in a paper carrier bag. That’s the corporate gifts for 2012 sorted, then!

Cameron supports ‘Britain for Events’

Wednesday, November 9th, 2011

Prime Minister, David Cameron, has given his backing to the Britain for Events campaign. In a letter to Nick de Bois MP, chair of the All Party Parliamentary Group (APPG) for Events, Mr Cameron refers to the campaign as ‘great’. Mr de Bois wrote to the PM last month to notify him of the launch of the campaign, which aims to promote the UK’s events industry and enhance the country’s competitiveness and ability to bag large-scale events. In his response, Mr Cameron states that the campaign, “aims to deliver a lasting economic legacy for the whole country from the unprecedented level of interest generated by the London 2012 Olympic and Paralympic Games”.

Royal wedding boosts London visitor figures

Wednesday, November 2nd, 2011

According to provisional stats from the International Passenger Survey (IPS), London welcomed more than 4 million visitors in the period April to June this year, representing an increase of 12.6% over the same period in 2010. The IPS interviews more than a quarter of a million travellers each year at major air, sea and rail terminals.

The 450,000 extra visitors in the three-month period are being attributed to major events in the capital, including the Royal Wedding in April and May’s UEFA Champions League Final at Wembley.

The IPS survey shows that leisure visits accounted for most of the rise (2.2 million visits) whereas business visitors accounted for some 770,000 visits.

The IPS figures also show that visits from North America – London’s biggest in-bound market – were up by 8.6% and visitors from Europe were up by 10.4%.

London Mayor, Boris Johnson, commented that the buzz surrounding the forthcoming Olympic Games meant that it was “little wonder that London continues to dominate as one of the most desirable destinations in the world”.

Mr Johnson added, “2012 is set to be a huge year for the capital and we stand ready to welcome the world.”